Ave Maria HospiceIn progress

More clarity. More care. At every step.

WebsiteCustom CRMResource library

A website and custom CRM shaped around the people who matter most: the families looking for guidance, and the team helping them find it.

Ave Maria Hospice website with a couple sitting together outdoors

The project
Surface & System × Ave Maria Hospice

Start with understanding

Choosing hospice can be difficult and emotional. Ave Maria wanted a warmer, clearer public website and internal tools that fit the way its team works.

Helpful before anything else

A resource library organizes guidance on hospice care, family support, insurance, and planning ahead. The goal is simple: every family should leave with more clarity, even if they choose another provider.

Connected behind the scenes

The engagement is in progress. Alongside the public experience, a custom CRM is being developed around the team’s daily workflows, keeping the design and engineering connected to real needs.

Ave Maria resource library with searchable hospice and insurance guidance — Practical guidance, organized around the questions families actually ask.

Keep exploring

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